Paid Video Ads for Service Businesses in San Francisco
Drive Leads, Build Your Brand, and Get Seen Where Your Clients Are Already Looking
READY TO LEVEL UP WITH Paid Ads?
If you own a service-based business in San Francisco, you already know the truth: the old way of marketing isn’t enough anymore. Word-of-mouth is great — but it’s slow. Most people scroll past flyers and local listings. And even if you post on social media regularly, your content is competing with an endless stream of other businesses and creators.
The reality is simple: your ideal customers are on Instagram right now — and the fastest way to reach them is with strategically planned, high-quality paid video ads that grab their attention and get them into your inbox.
The San Francisco Bay Area is one of the most competitive markets in the country. Every neighborhood, from the Mission to the Marina, is packed with service providers vying for attention.
If you’re not actively putting yourself in front of your audience with video, you risk getting lost in the noise.
The good news? Paid video ads level the playing field. Even if you don’t have a huge marketing budget, you can compete with (and often outperform) bigger companies by being faster, more creative, and more authentic.
That’s where we come in.
Why Paid Video Ads Are a MUST HAVE for Service-Based Businesses
Whether you run a medical spa, a real estate agent, a construction company, or another service business, your future clients aren’t just “out there” somewhere — they’re on their phones.
And here’s what’s important to know:
People trust video. Studies show viewers retain 95% of a message when they watch it in a video, compared to only 10% when reading text.
Instagram favors video. The platform’s algorithm prioritizes Reels and short-form video ads, giving you better visibility for your spend.
Local targeting works. You can get in front of people in your exact area who are most likely to buy from you.
When you combine all three — trust, visibility, and precision targeting — you get more qualified leads for your business in less time.
CREATIVE STORYTELLING FOR MISSION-DRIVEN COMPANIES
our work
How Paid Video Ads Helps You Get Noticed and Get Leads
We don’t just run ads — we create an entire three-month strategy designed to capture attention, spark conversations, and bring you real opportunities.
Here’s how it works:
1. Strategy That’s Built for Your Business
We start by understanding your services, your ideal client, and your local competition. From there, we design a content plan that combines:
Two high-quality paid video ads that sell your service in an authentic way
Organic social media videos that boost brand trust and keep your audience engaged
A posting and ad schedule that works with Instagram’s algorithm — not against it
2. Filming Content That Converts
Our team will film all the content for you, ensuring your videos are both eye-catching and relevant to your audience. We focus on:
Showing your real work and real personality
Creating scroll-stopping visuals that look native to Instagram (so they blend in, but stand out)
Making your message clear within the first 3 seconds
3. Launching and Managing Your Instagram Ad Campaign
Once your content is ready, we run your ads through your META account with precision targeting to reach your ideal clients in San Francisco.
You’ll see new leads coming directly into your Instagram DMs
We track performance so we can make adjustments for maximum ROI
4. Optional 100% Done-for-You Service
Want us to handle the conversations too? For a small additional fee, our team will manage your inbox — responding to inquiries, answering questions, and booking appointments on your behalf. This means all you need to do is show up for the clients we help you book.
What Makes Us Different from Larger Agencies
If you’ve worked with big marketing agencies before, you might have experienced the slow timelines, cookie-cutter strategies, and high retainers that don’t always deliver.
We’re not like that.
Here’s what sets Kasey Bruce Media apart:
Speed: We move quickly, so your campaign launches in weeks (not months) and you start getting leads quickly.
Creativity: We know how to make ads that feel personal and authentic — not generic corporate content.
Affordability: You’ll get the expertise and strategy you need without the inflated prices larger agencies often charge.
And because we’re local, we understand what works for the Bay Area audience.
Why Instagram Video Ads Work So Well
You might be wondering: why not just stick with photos or text-based ads? Here’s why video wins every time:
Higher engagement: People are more likely to watch, like, share, and comment on videos than static posts.
Better storytelling: You can show your service in action and connect emotionally with your audience.
Increased trust: Seeing your face, your team, and your work helps potential clients feel more confident in booking with you.
When done right, your video ads don’t just sell — they build relationships.
A word from our clients
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![Woman with long blond hair smiling outdoors, wearing a black jacket and blue top, standing in front of a green leafy background.]()
★★★★★
Kasey is an absolute pleasure to work with!! He always arrives on time, does a really good job of making shy people feel more comfortable in front of a camera & overall is a master of his craft! I've worked with him numerous times for headshots, team photos, and video content days and he continues to deliver excellence time & time again!
His video shooting/editing has really helped us level up our content game, to the point where people NOTICE & ask who's doing our videos! I would highly recommend him to anyone looking for a skilled videographer & photographer.
— Rachel P.
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![Smiling man wearing glasses]()
★★★★★
I have always had an amazing experience with Kasey: He is professional, courteous, flexible, and very skilled at his craft. He always knows when to take advantage of the lighting, and applies appropriate filters for both day and evening. His talent for capturing people is also complimented by his professionalism, kindness, and fantastic work ethic. I always love the results, and the only challenge is choosing the best shots! From a marketing perspective, his photos & videos have been such an asset to my business brand.
— Maurice R.
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![Person smiling under a tent wearing a black shirt and black cap.]()
★★★★★
I reached out to Kasey Bruce Media to see if he would be willing to help me make a few videos highlighting my career goals for my grad-school applications. From the start, he was professional, supportive, and collaborative. Kasey was very flexible and was able to meet with me during the weekend. He knows all the best places in San Francisco and made sure the lighting, sounds, and production were perfect. I strongly recommend Kasey Bruce Media to anyone who is looking for a talented, efficient, and experienced film producer in the Bay Area.
— Jordan M.
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![A person wearing a white button-up shirt, standing outdoors with a backdrop of green trees.]()
★★★★★
Kasey is my long-time videographer and media guru. He’s very smart, resourceful, and has a great attitude. He’s done many videos for me and my business and I’ve also referred him to several others who also had a great experience working with him. He is work is very high quality and especially the videos he does about aspects of my business, our services, events we’ve had, etc.. He’s clearly just very passionate about doing a great job and it shows. I love working with him and will continue to do so for many years to come!!
— Joe P.
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![Two people at an indoor event, one smiling woman with long hair and glasses on her head, and a man in a suit and tie partially visible on the left. Background shows people in conversation.]()
★★★★★
Kasey Bruce Media is a true professional, listening to the client’s needs and delivering on that request! The photos we received were beautiful and the thing I loved the most was the video memory of our event. Kasey is a personable, easy-going guy who puts you at ease. This is the second time we have hired KB Media for a corporate event, and I won't hesitate to do so in the future!
— Peggy H.
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![Man with a beard smiling in a portrait.]()
★★★★★
Kasey Bruce Media is class in every way. Kasey brings an incredible level of professionalism and creativity to his work. You can tell he’s passionate about what he does, and it shows in the attention to detail he puts into every project. He’s got a work ethic that’s hard to beat. We are excited to work with him and even more excited to tell you how great his videos are. We will definitely hire again!
— Mike U.
What businesses could benefit the most from paid video ads?
This offer is ideal for service-based businesses in San Francisco that are ready to invest in growth and are already making at least $10k per month in revenue.
We work service-based businesses such as:
Medical spas looking to book more treatments.
Real estate agents wanting steady leads.
Construction companies and tradespeople who want consistent projects.
Blue-collar service providers who want to get ahead of competitors.
Any local service business ready to scale with video marketing.
How do I get started with video Ads for my business?
If you’re ready to stop relying on slow word-of-mouth and start actively generating leads through Instagram video ads, now is the time to act.
Our three-month retainer gets your campaign planned, filmed, launched, and optimized so you can start seeing results fast. And if you want the 100% done-for-you option, we can even manage your inbox so every lead is followed up with promptly.
Let’s talk about your goals, your audience, and how we can help you get in front of the right people.
Click below to book a call and learn more.