Lombard&Fifth · Veronica Levy
Instagram Reel for a Spring Dress Launch
The Challenge: When Veronica (owner of Lombard&Fifth) came to us, she was creating all of her content herself. The ideas were strong, but the execution was limited by DIY setups and iPhone footage. It worked for engagement, but it didn’t reflect the level of luxury brands she wanted to partner with. Together, We created a short-form vertical video for Instagram Reels featuring the Needle & Thread spring dress.
Result: The video performed organically, without paid support, and quickly outpaced typical engagement benchmarks. It generated strong interaction from both followers and new audiences, proving that when product storytelling is done well, it doesn’t need gimmicks to convert attention.
More importantly, the content didn’t just rack up views. It drove meaningful signals of intent such as: saves, shares, comments, and profile visits.
- 78,000+
- organic views
- 188
- shares
- 82+
- hours of watch time































