video marketing services for fitness brands & Sports proffesionals

SERVING THE GREATER SF BAY AREA: SAN FRANCISCO, SAN JOSE, SACRAMENTO, AND BEYOND!

Is your Marketing helping your brand stand out online?

Group fitness class outdoors with people exercising with dumbbells on a grassy field.

Brands like yours—whether you’re a Fitness Trainer, Sportswear Company, Gym Owner, or Athletic Brand—are shaping healthier lifestyles and inspiring greatness. But how do you showcase your expertise and connect with the clients who need your motivation most? Video marketing is the answer. It’s dynamic, engaging, and designed to drive results—just like your brand.

At Kasey Bruce Media, we understand your passion for fitness and sports deserves to be seen, celebrated, and shared by a wider audience. That’s why we’re here to help you harness the power of video to attract new clients, highlight your expertise, and grow your brand.

Knowing the benefits of video content in your marketing is one thing, but making the leap and seeing the transformation? That’s where we come in. We specialize in creating captivating video campaigns that showcase your brand, build trust, and help you stand out in a competitive market.

Whether it’s promoting your services, expanding your social media presence, or inspiring a loyal community, we’re experts at crafting videos that connect with your audience and take your brand to the next level.

Don’t stress about where to start—we’re here to guide you every step of the way.

trusted by

ASRV logo with stylized wings on a dark background.
Athleta logo with stylized flower icon above the brand name.
Gray letter 'S' with a tree inside, resembling the Stanford University logo.
American Kickboxing Academy logo in bold, gray letters on a black background.
Logo of Cleto Reyes, a brand known for professional boxing gloves, with text "Hecho en Mexico" and "Profesional."

Benefits of Video Marketing

Imagine showcasing your fitness brand or sports expertise in a way that grabs attention and builds trust instantly. That’s what video marketing can do. When you highlight client transformations, demonstrate your training techniques, and showcase the energy behind your workouts or products, something powerful happens—viewers don’t just see your brand; they feel inspired to choose you. They see the determination in every rep, the transformation from effort to results, and the excitement of your community.

Think of video as a virtual spotlight on your fitness brand’s capabilities. It allows potential clients to experience your methods, witness the quality of your programs or gear, and see the results you deliver—whether it’s a personal training success story, a new line of high-performance sportswear, or the energy of your gym environment. In today’s fast-paced digital world, a well-crafted video can stop a casual scroller mid-scroll and turn them into your next loyal customer.

The best part?

Videos can amplify your reach, connecting with fitness enthusiasts, athletes, and communities who value high-quality training and products. Whether it’s an engaging workout tutorial, behind-the-scenes footage of your brand in action, or testimonials from satisfied clients, video marketing transforms your story into a powerful tool for inspiring and growing your audience.

A photography and video production setup with multiple cameras on tripods, a blue backdrop, boom microphone, softbox lighting, and other equipment such as a laptop and a clapperboard.

Best Videos for Fitness Brands

  • A filmmaker sets up a camera on a tripod facing a man seated at a glass table. The scene is indoors with window blinds closed, lit by a large softbox light. The filmmaker wears a beanie, and the seated man has glasses and wears a sweater.

    Customer Testimonial Videos

    Customer testimonial videos feature real-life success stories from your clients or users, detailing how your products or services have helped them achieve their fitness or sports goals. These videos can include before-and-after footage, interviews, or personal narratives.

  • Five LifeStraw water bottles in varying colors on a round table against a textured wall.

    Product Demonstrations Videos

    A product demonstration video showcases the features, functionality, and benefits of your fitness equipment, apparel, or technology. This video highlights how your products work in real-life situations, showing how they solve problems and enhance performance.

  • Man in a boxing stance near waterfront with city skyline and bridge in background at sunset.

    Brand Story Videos

    A compelling brand story video introduces your company, mission, and values. It showcases your journey, passion for the industry, and commitment to your customers, helping to humanize your brand and create a deeper connection with your audience.

  • Soccer stadium packed with spectators, confetti flying in the air, green pitch, and seating filled with people. Branding and advertisements visible on stadium walls.

    Event Highlight Videos

    Event highlight videos capture the excitement and energy of company-hosted events, sponsorships, or product launches. This could include footage of sports competitions, fitness expos, or brand activations, showing your company’s active presence in the industry.

  • Smartphone displaying TikTok app page on a black stand, placed on a white desk with a potted plant and computer keyboard in the background.

    Social Media Campaigns

    A challenge or campaign video encourages engagement with your audience through a fun and interactive activity, such as a fitness challenge or a sports skills competition. You can invite participants to share their progress on social media, creating a sense of community around your brand.

  • Two women in yellow athletic outfits doing side planks on an arched bridge with a sunny background.

    Training and Education Series

    A training or education video series provides in-depth knowledge on topics relevant to your brand's audience, such as workout routines, sports performance tips, or injury prevention. These videos could feature experts, trainers, or athletes demonstrating techniques or explaining principles.

CLETO REYES BOXING | E-COMMERCE BRAND

BRAND STORY video

BRIEF:

Cleto Reyes is a boxing glove brand produced in Mexico. As a creative storyteller, I’ve always wanted to create something like what Ryan Coogler (the Director of Creed & Oakland native) did for the Rocky films. To create something new while paying homage to the former. This boxing spec video features boxing gloves from the brand Cleto Reyes and illustrates how people can escape the darkness of depression/mental health through fitness. To fight for life.

Training Drill Video with Kami Miner

SPORTS IMPORTS | KAMI MINER SPOTLIGHT

BRIEF:

My company, Kasey Bruce Media, partnered with Sports Imports to create an engaging and informative video showcasing exclusive solo volleyball drills with expert Kami Miner. Our team handled the full production, from concept development to filming and editing, ensuring that the video not only highlights the versatility of the Trainer+ but also provides actionable training tips for athletes of all skill levels.

Person holding a volleyball standing on a football field
A person setting up a volleyball net in a gymnasium.
A woman practicing volleyball serves in an indoor gymnasium with bleachers, a net, and training equipment.
Two men standing side by side in front of a gym logo on the wall, smiling at the camera. One man is pointing to the other.

PODCAST VIDEO WITH CAIN VELASQUEZ

AMERICAN KICKBOXING ACADEMY | SAN JOSE

BRIEF:

Kasey Bruce Media collaborated with the American Kickboxing Academy in San Jose to produce a podcast episode featuring legendary UFC Fighter Cain Velasquez. Cain is highly know in the sports industry and is considered one of the best heavy weight fighters of our generation. My team set up a 3-camera podcast recording on location to capture Cain’s story.

SUNDAY SF GROUP FITNESS | SAN FRANCISCO

BRAND VIDEO FOR SMALL BUSINESS

BRIEF:

Kasey Bruce Media collaborated with start-up company Sunday SF to film a Brand Mission Video. Sunday is a movement to empower post-partum mothers towards living a healthier lifestyle & feeling empowered in their bodies. The main goal for this production was to capture the high-energy workouts as well as the close community aspect.

nice to meet you!

Smiling person in black clothing holding a professional video camera against a blue background.
Photography and video studio setup with various cameras on tripods, lighting equipment, a blue backdrop, and audio gear, including a boom microphone and headphones.

Hi, I’m Kasey, and I’m the owner/founder of Kasey Bruce Media. As a creative storyteller, I’ve worked with many companies just like yours to craft content that not only inspires but also delivers impressive results. My team and I are passionate about creating videos that amplify voices and drive meaningful action.

The greatest, most powerful connections have always come from a compelling narrative story - which is why I’m passionate about telling them. My work has helped big corporations like DoorDash and Google, as well as local non-profits and small businesses. No matter what industry, I’ve realized they all share something that makes them uniquely special. Story.

We understand the unique challenges that construction companies face, from tight budgets to complex timelines before project completion. That’s why we make the process as smooth and stress-free as possible.

“50% of marketers consider customer testimonials, explainer tutorial videos,

and demonstration videos the most effective types of video content used.”

Two people smiling, adjusting a photography softbox light setup in a studio environment with a blue backdrop.

our proven process

Step 1: Consultation and estimate

We begin with a comprehensive consultation to understand your brand essence and objectives. Together, we'll establish a timeline and budget, with flexibility to adjust scope as needed. To initiate the project, we require a 50% deposit.

Step 2: Pre-Production Planning

Over a one to two-week period, we refine creative concepts and coordinate logistics. This crucial phase ensures all elements align with your Bay Area brand identity and project goals.

Step 3: Production

Our team captures high-quality footage that authentically represents your brand or non-profit. We meticulously manage all video and audio assets throughout the shoot, preparing for seamless post-production.

Step 4: Post-Production Refinement

In this phase, we transform raw footage into polished content. Our process includes professional editing, color grading, graphics creation, and audio mixing. We maintain open communication for efficient client revisions.

Step 5: Final Delivery!

Upon completion, we provide your finalized video assets via a secure downloadable link and an external hard drive, ensuring you have easy access to your new, impactful content.

frequently asked questions

  • At Kasey Bruce Media, we recommend a mix of engaging video content tailored to your brand’s goals. This can include instructional workout videos, product demonstrations, behind-the-scenes footage, success stories, event highlights, and branded content for social media. We can also help create videos that build community and drive customer engagement, such as challenges, client testimonials, or athlete spotlights.

  • We work closely with you during the pre-production phase to understand your brand's values, target audience, and marketing goals. From there, we create a customized strategy for the video, ensuring the visuals, tone, and messaging resonate with your audience and reflect your brand’s identity.

  • The timeline can vary depending on the type of video and complexity of the project. On average, a project can take anywhere from 2 to 6 weeks, which includes pre-production planning, filming, editing, and final delivery. We will work with you to establish a timeline that meets your goals and fits your schedule.

  • Video content engages audiences more effectively than static images or text. It helps potential clients visualize working with you, leading to more inquiries and conversions. A well-placed video on your website or social media can significantly increase leads.

  • We provide transparent pricing with no hidden fees. After discussing the scope of your project and understanding your goals, we’ll provide a clear, customized quote. We’re committed to working within your budget and ensuring that you get the best possible value from your investment in video production.

What clients are saying

Quote with blue text highlighting reads: "He really goes the extra mile to understand what the brand is looking for."

We love creating compelling video content that helps grow our client’s businesses and get real results. Whether they are in the fashion industry (like Veronica) or national non-profits like our partners at BCPP, we love to tell their stories and help them grow through creative video!

ready to level up your company’s marketing content?

Let’s create videos that inspire action, build trust, and grow your impact.